Eiseman Jewels has officially reopened its store at NorthPark Center, debuting a significantly expanded and fully renovated space that marks a bold new chapter for the family-owned jeweler.
The new store spans 6,000 square feet, up from its previous 4,150 square feet, and is composed of three interconnected areas:
- The Eiseman Jewels salon
- A larger Rolex showroom
- A brand-new Tudor boutique
Working with Dallas-based architecture and design firm Droese Raney, Eiseman aimed to create an atmosphere that is both approachable and elegant, blending contemporary design with timeless luxury. CEO Richard D. Eiseman Jr. noted, “Our refreshed salon features new expressions of diamond jewelry creatively edited with our clients in mind, a dedicated Cartier space, our luxury Swiss timepiece collections, and three private suites.”
The redesigned Eiseman salon boasts a light and bright aesthetic, utilizing champagne-colored metals and cerused oak to evoke warmth and sophistication. Jewelry and watches are presented in custom ‘floating’ showcases crafted by Gilbert, a firm known for its high-end commercial interiors and exhibit design.
The new layout not only enhances the shopping experience but reinforces Eiseman Jewels’ position as one of Dallas’ premier destinations for fine jewelry and luxury timepieces.
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